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Forming a business entity may seem straightforward, with most States offering a quick online process. Commercial services like LegalZoom and RocketLawyer also provide assistance for a fee (and tend to upcharge in ways that can exponentially increase the expense). But how do you decide what business entity type is the best for your particular business? […]
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We all know that for product-based businesses, selling on Amazon can be crucial in a competitive marketplace. But the rampant infringement of brands and product has led to consumer confusion, brand garnishment, and general chaos. Enter the Amazon Brand Registry. The Amazon Brand Registry is a program designed by Amazon to help brand owners protect […]
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Swipe up! Influencer marketing has become an immensely popular strategy for promoting products and services, offering mutual benefits for both influencers and brands. However, many influencers and sponsoring companies are unaware of the risks related to advertising, unfair competition, and trademark laws that arise from such partnerships. One recent lawsuit, Petunia Products, Inc. v. Rodan […]
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Consumer data privacy laws are rapidly changing both in the US and abroad. Businesses must comply with the requirements set forth for collecting, using, and handling consumer data. But what does that mean, exactly? Privacy Law – Basic Definitions Personal Data means any information relating to an identifiable “Natural Person”—meaning a real live human. An Identifiable […]
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